Business Analytics: Data-Informed Decision-Making
Harness the power of data to solve complex business problems.
Superior analytic capability spells competitive advantage — and success. With today's ubiquity of data, every organization needs leaders who can understand the impact of data, harness it for effective use, interpret analysis, and successfully lead teams of analysts.
Whether you need to identify pain points, streamline processes, increase productivity, or focus on the future to identify potential areas for growth and innovation, discover how data analytics can lead the way. This program will equip you with not only a deeper understanding of the tools and techniques available, but an ability to identify potential use cases in your own organization, and importantly, to clearly convey insights garnered to executive stakeholders — driving implementation and results.
Through an introduction to the descriptive, predictive, and prescriptive levels of analytics, learn from renowned Carnegie Mellon University faculty — leading experts with cutting edge knowledge — and a focus on application and results. HIghlighted applications and use cases include customer churn and people analytics. Walk away with tools to build an organization and team fluent in data analysis, ready to harness the power of data for advanced business insights. Special attention will be given to how to staff a data team and recruit talent.
Key Takeaways
- Identify what business problems data can solve and how to transform organizational data into actionable insights
- Increase familiarity with data analysis techniques and the ability to choose the appropriate tool to solve a problem with data
- Ensure your organization is collecting the right data and building functional data pipelines
- Recognize how to use data analytics to innovate and improve operational efficiency.
- Understand the future of data analytics, including artificial intelligence
Who Should Attend
- This program is designed for middle managers or higher who have a holistic view of their companies and are responsible for making business decisions based on data insights. Participants should understand use cases and recognize opportunities. Often these candidates have a lot of data but may not know what to do with it.
- The course develops leaders who can solve problems through a high-level, advanced understanding of data — how to recognize business use cases for data, how to create effective data pipelines and lead teams empowered to use data, how to interpret the data and how to communicate the data for business decisions.
* Special pricing is available for individual and group registrations. More information is available here.
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Additionally, we welcome the opportunity to accommodate requests for support for guests, visitors, and alumni with disabilities. To discuss your individual or group accommodation requests, please contact Carnegie Mellon's Office of Disability Resources at least two weeks in advance of your program start date.
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